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What Are Social Analytics | Forbes

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in November
Blake Morgan , CONTRIBUTOR

One of the most important customer service practices is measuring social media analytics, or gathering information and feedback about your company from blogs and social media sites and analyzing it to help make business decisions. These analytics might fuel goals like increasing revenue, reducing customer contact, or getting feedback on products and processes.

http://www.forbes.com/sites/blakemorgan/2016/11/17/what-are-social-analytics/#45855f0b61d4
 

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